Hollaback on Southern California Web Design

courtesy of: Crafty Pixel Southern California Web Design

 

Sunday, April 16, 2006

Stop Promoting Your Free Email Proivder

I run into many Inland Empire business people still using their Yahoo!, Verizon, SBC, Google, Earthlink, or other free-account email address on their business cards and in other business communication. Instead, start calling attention to your own business.

1) Using your business email address (i.e., info@yourbusiness.com) builds recognition for your own company name and website address every time you use it.

2) It just looks more professional. Period. These days, a free-account email address on your business card or (yikes!) listed on your website is like an office with only file cabinets and no computers - it gives the impression you're either very small-time or technically out-of-date.

How to make the transition? Read my full article for common concerns and solutions.

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